Friday, September 29, 2017

I may not look like "The Rock" or Brad Pitt, but my wife is happy

A recent study completed by Florida State University showed that woman are generally happier in their relationships if their partner is less attractive than they are. This is a interesting development. As a society we are so focused on the aesthetics of the physical body and everything that comes along with it. There is a huge market for supplements for men to help you get ripped, all types of hair products to have awesome hair, and rules on how to act like a man. And the reality of it all is that the companies behind all these things are not trying to help men, they are just trying to make money. If they were really smart, they would tap into these recent survey findings and drill down to exactly why women feel this way and develop campaigns to target the average guy. The majority of the heterosexual population do not look like the men that we see on a daily basis trying to tell us that in order to be a man, we should look like them.

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